Mobile apps have made life easier for everyone around the world. Whether it is for business or personal use, mobile apps are considered one of the top innovations in the tech world. With more and more apps being developed, the industry is becoming a competitive market.

Marketing through mobile apps has made it so much easier for businesses to ensure engagement and update their customers with the latest product or service. This is another reason why many businesses further developing apps to help their business grow and expand.

In a diverse industry with many mobile apps, many have failed to operate and function. However, mobile apps have proven to be easier to use. On average 88% of people download and use mobile apps.

Here are the top most popular applications in 2021 in the market with high competition:

Tiktok

The popular app Tiktok started rapidly trending during the covid-19 pandemic, all types of people including celebrities used the app. 90% of the crowd used it daily making it the highest used app for the year. Tiktok is becoming a great marketing tool with features to share videos and photos. The app is free to download and use for both Android and IOS.

Airbnb

The perfect app for bookings. Tourists and businessmen can use the app to search for good accommodation in the city. Whether you need an apartment or a hotel room you can find it all in here. The global reach app has millions of users. It is a great app for businesses in the hospitality industry to reach out to tourists and travelers visiting the city. The app is compatible with both Android and IOS.

Instagram

Social media apps are forever trending on the market. However, Instagram has become a lot popular over the years with its easy-to-use features for sharing images, videos, and other content. With more than a billion users daily, Instagram has become a great platform to socialize and engage. The app also provides many social media opportunities with its digital marketing ads and tools. Thus, making it a great marketing app for SMEs and other businesses.

Uber

One of the leading cab delivery service app Uber is one of the highest used apps for travel in many cities worldwide. With easy payment methods and great compatibility for both Android and IOS, the app is ranking among the highest competitors in the industry.  

Netflix

The subscription-based video-on-demand app has wrapped many Millennial as one of the popular phone apps for entertainment. Netflix has a huge audience watching various TV series, movies, and other trending shows all over the world. It also produces original shows and movies that attract more people to use the app for their entertainment purposes. The app is accessible both on mobile and other devices.

Amazon

One of the biggest multinational tech companies that offer digital streaming, cloud computing, eCommerce, and artificial intelligence (AI). Amazon is a great app for businesses that are looking for the perfect innovation in technology. It is useful, easy to use, and fast. Amazon has millions of users shopping from mobile apps. The app is compatible with both Android and IOS.